Diesel puts fuel into your fashion with its top of the line collection of casual street apparel. From its trademark denims, scents and accessories, Diesel has captured the attention of the world's fashion elite with its daring sense of style and hard edged approach to design. Diesel's dynamic and adaptive take on fashion has managed to propel the label alongside some of the leading apparel brands in the world. And since its founding in the late 1970s by brand runners Renzo Russo and Adriano Goldschmied, Diesel's international appeal has managed to out pace, out class and out style the competition.
